Wednesday, October 26, 2016

EVERGREEN

Here are my final pages for EVERGREEN, an environmentally green foundation. The changes I made were subtle, but I think they work well. I took out the previous saying I had under the logo, and decided to keep it more simple so that it wasn't taking up a huge chunk of space. I decided to make the background a bit brighter, in order to make it appear more inviting than the dark green I used previously, I also think that is what contributed to the corporate feel of the website. I also changed the font from white to a mint green color. I added in a simple leaf to make a logo for EVERGREEN. I also scaled down the photographs a bit, so that they didn't appear too symmetrical next to the text boxes, as I felt that was another reason it appeared too corporate. For the merchandise page, I added in a unisex t-shirt, and I also added in prices for the items, as well as a little note saying where the proceeds will go.

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